Ross Pavl

Longtime Calgary real estate agent Ross Pavl utilizes his extensive experience and passion in marketing to help his clients realize their real estate dreams. Pavl, an outstanding REALTOR® with Calgary eXp Realty heads up Ross PAVL & Associates. His extensive experience in marketing condo projects and Calgary luxury homes is evident in the quality of the marketing material every home seller receives. Ross’ approach to marketing Calgary homes focuses on identifying specific features that make it unique and exciting and then marketing it to the right demographic of purchasers who are looking for this feature on their list. Ross PAVL & Associates Marketing Calgary real estate and luxury homes takes lots of knowledge and hard work and can't be done alone. He’s put together a professional team – photographer, writer, website developer, interior designer, printer and others – to ensure the highest quality crafting of his marketing tools. All clients benefit from the Platinum Program - part of the Design, Marketing and Sales System. This includes: market research and product design; theme, name, graphic identity and promotional signage; renderings, 3-D virtual tours, Internet coverage; brochures and direct mail; in-house sales administration program; and global marketing. He’s also in the process of having luxury home brochures circulated on private and charter planes. Ross' properties receive maximum exposure by taking advantage of today’s technology and using Social Media to keep in touch with his clients and stay up-to-date on the market. Effective marketing is the key to getting a home sold in today’s competitive market. And when it comes to a luxury home “Open House,” he goes beyond the norm by creating special events. He’s incorporated art shows, wine tasting, and even a pre-Oscar party theme where he literally rolled out the red carpet to create a unique experience and make the clients feel special. “It’s a challenge because it requires a lot of creativity and work plus you’re selling to a very small percentage of the population.