Five Hottest Agent Resources Articles of 2014

December 29, 2014 is not just a great source of listings and news for consumers – it also provides Real Estate Agents with essential information and advice to help them build a successful business. Here are the five most clicked-on Real Estate Agent Resources articles this year.

1. The New Anti-Spam Law: What You Need to Do

In 2014, the new anti-spam legislation was a big deal for all businesses – not least real estate agents, who were clamouring to find out whether their marketing plans would breach the new laws. In most-read story of the year in our Real Estate Agent Resources section, we explain exactly what Real Estate Agents need to know to stay within the boundaries of the new rules while still pursuing their email marketing campaigns.

2. Marketing For Real Estate Agents: Seven Marketing Habits of Effective Real Estate Agents

Our second most popular article in this section was one of the regular advice columns from real estate marketing guru Mike Blaney of Limelight Marketing. In Seven Marketing Habits of Effective Real Estate Agents, Mike explains why agents must never be too busy for marketing, and breaks down key habits to easily adopt into day-to-day business to quickly see results.

3. Ten Common Language Errors in Real Estate Listings

There's not much that looks less professional on a listing than a grammar or spelling error. As we have no end of real estate listings here at, we see them day in and day out, and we notice particular errors that creep in often. In this well-read article, we explain what the 10 most common mistakes are – and how they should be corrected.

4. Marketing for Real Estate Agents: Holiday Client Gift and Appreciation Ideas

The holiday season is a great time for Real Estate Agents to connect with their number one referral source – clients. Real estate marketing expert Mike Blaney offers a host of ideas for fun and unusual ways to connect with them.

5. Lifestyle Video: Beyond the Virtual Tour

Imagine a listing video that does not tour the home, or include anywhere near all of the rooms. Could this be just as effective at marketing a listing as a more traditional video tour – or even more so? This fall, local Real Estate Agent Kenn Buxton decided to do something different to sell a unique Capilano riverside house, and found out what a powerful tool video can be.

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